• "Unconventional Wisdom"

    Print • Singtel • B2B

    Once in a while, I think about the lines I've written for Singtel's GovWare in 2018. Pretty sure it made an appearance in Shanghai. Some posters. Websites. Newspapers. And standees.

     

    It's cybersecurity products. To showcase Singtel's ambition as a global digital enabler of smart cities and enterprises.

    Don't ask me what's the "URL" 🤖 

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  • Client

    Singtel (B2B)

    Agency • Ogilvy Singapore (2018)

    Copywriter: Jeng | Art Director: Leonard Koh | Creative Director: Uma Rudd | Executive Creative Director: Francis Wee